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Amul Ice Cream Franchise under 6 lakh, Profit, & How to Get?

Introduction

Amul, India's leading dairy brand, is renowned for its high-quality dairy products, including its delicious range of ice creams. Amul's extensive product range, brand loyalty, and established market presence make it a lucrative business opportunity for aspiring entrepreneurs. In this blog, we'll explore how you can start an Amul Ice Cream franchise for under 6 lakh, the profit potential, and the steps involved in securing a franchise.

Why Choose an Amul Ice Cream Franchise?

  1. Brand Reputation: Amul is a household name in India, synonymous with quality and trust.
  2. Product Variety: Amul offers a wide range of ice creams, ensuring something for every taste.
  3. Support System: Amul provides extensive support to its franchisees, including marketing, supply chain, and training.
  4. Affordability: With a relatively low investment threshold, an Amul Ice Cream franchise is accessible to many entrepreneurs.

Investment Details

Starting an Amul Ice Cream franchise requires a modest investment, making it an attractive option for small and medium-sized entrepreneurs. Here’s a breakdown of the costs:

Franchise Fees-25,000 + GST

Non refundable Brand Security Fees-50,000

Estimated setup cost-1.5 lakhs

Royalty Fee-Zero

Working Capital-2 lakhs

Franchise Agreement-5 years

Total Investment-6 lakhs

Profit Potential

The profitability of an Amul Ice Cream franchise can vary based on location, sales volume, and operating costs. However, here’s a rough estimate of what you can expect:

Sales Per Month-5 lakh to 10 lakhs

Recipe-based Ice Cream-50% Profit

Pre Packed Ice Cream-20% Profit

Return on Investment Period-1 to 2 year

How to Get an Amul Ice Cream Franchise

Securing an Amul Ice Cream franchise involves several steps:

  1. Research and Planning: Conduct thorough research on the local market, target audience, and competition. Prepare a business plan outlining your strategy, budget, and projected sales.

  2. Application Process:

    • Visit the official Amul website or contact the Amul Regional Office for franchise inquiries.
    • Fill out the franchise application form available on the website or request one from the office.
    • Submit the completed application form along with the required documents, including ID proof, address proof, and financial statements.
  3. Initial Discussion:

    • After reviewing your application, Amul representatives will contact you for an initial discussion.
    • This discussion will cover your business plan, location, and financial capability.
  4. Location Approval:

    • Identify a suitable location for your franchise. High footfall areas like shopping malls, busy streets, and near schools/colleges are ideal.
    • Amul will assess and approve the location based on market potential and brand standards.
  5. Agreement and Payment:

    • Once the location is approved, you will sign a franchise agreement detailing the terms and conditions.
    • Pay the initial investment amount, including the brand security fee and other setup costs.
  6. Setup and Training:

    • Renovate and equip your store as per Amul's guidelines.
    • Amul will provide training on product handling, sales techniques, and customer service.
  7. Launch and Marketing:

    • Plan a grand opening event to attract customers.
    • Utilize Amul’s marketing support and promotional materials to boost your visibility.

Conclusion

Starting an Amul Ice Cream franchise under 6 lakh is a viable and profitable business opportunity, thanks to the brand’s reputation, support system, and product variety. By following the outlined steps and leveraging Amul’s extensive resources, you can successfully launch and operate a thriving ice cream franchise.

If you're passionate about running your own business and bringing joy to customers with delicious ice cream, an Amul Ice Cream franchise could be the perfect venture for you. Dive in, and start your entrepreneurial journey with Amul today!

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